But then, as the sound he helped create continued to spread, Clams kept a low profile. He released a widely praised album of his instrumentals on the indie label Tri Angle. Meanwhile, the success of his productions with B put Clams at the forefront of this new movement, attracting attention from artists like A$AP Rocky and Mac Miller. The two went on to collaborate extensively, up through B's 2011 album I'm Gay (I'm Happy). With hazy beats for songs like 'I'm God'-which flipped Imogen Heap's 'Just For You,' creating a subgenre of production in the process-and 'Motivation,' Clams helped Lil B land on his signature sound. He connected over MySpace with a rapper named Lil B, then best known as a former member of The Pack, who was developing a style of stream-of-consciousness 'based' freestyle rapping. A physical therapy student from New Jersey named Mike Volpe, Clams Casino grew up on East Coast rap like The Diplomats, stumbling into the sample-driven sound of experimental ambient electronic music from the other direction.
Ask anyone who was there, though, in those heady days of 20-eons in internet time-and the sound was synonymous with basically one name: Clams Casino.
